Your OODA loop: How Yours might be much more effective
Posted by: Derek in Brain Foods-Smarten Up!, Be 1 of The 3 Wise Men, Bliss In Your Life, Be The Vibrant WomanWinning fighter pilots have this phrase, George Stalk reported last month in the Globe and Mail, and he further elaborates on this behavior that separates winners who twisted, turned, sped then braked until they saw their enemy combatant shoot past them in horror, get him square in front, line, fired, and spin away quickly from his brother getting a bead on you from behind, swing wildly out, circle and began again. This was the classic dog fight and has rather gone out of fashion at the present, more our side’s space age jets being fired on by their ground to air missiles from isolated retreats. At any rate, you might want to remember their mental agility as well as their physically perfectly shaped bodies make them men among men, our chosen best, and their plan is”
Observe, Orient, Decide, Act.
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Observe:
Across most businesses, time spent to complete a service and deliver to the customer is only a fraction of time spent in less productive ways to make this happen. During the 95 percent of the time a product or service is not receiving value while in the value system, the product or service is waiting. The Observation: companies that attack the consumption of time in their value-delivery system experience remarkable performance improvements.
Orient:
The waiting time has three components, the “3/3 Rule”. Time is lost waiting for for:
1. completion of the batch a product is part of:
2. completion of the batch ahead of the batch;
3. management to get around to making and executing the decision to send the batch to the next step of the value adding process.
Generally the 95 to 99.95 percent of time lost divides almost equally between the three categories. The Orientation: Growth rates of three times the industry average with two times the industry profit margins are achievable.
Decide:
Several recent articles deal with several Finnish manufacturers of wood products from the woods to refined products, and how they have fended off inexpensive Asian labor and high duty from the vast Russian forests nearby and close to them. Yet they deliver bargain printer paper to us in Canada and America. How they can do this and make huge profits, we discuss in a series of articles coming.
Act:
This quick response time to specific orders from customers, and their streamlined systems that had the unions cooperate with the forest giants to shut small, isolated, unproductive mills, with government and corporate cooperation helped re educate and find new jobs for those affected: all found better jobs in a more central town where the most up to date mills, or cell phone factories keep a northern people living a high standard of living, and adjusting, as change happen, forests regrow, Finns adapt. We could learn from people who long ago chopped down all their trees, have learned to nurture them, OODA loop them back to trees, husbandry and wifery, OODA works.
Derek Dashwood












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